The Beckham clan were out in full force on Friday as they headed to Wholefoods in London to celebrate the launch of Brooklyn’s new hot sauce.
The aspiring chef, 25, announced his latest cooking venture Cloud23 on Tuesday, and has now revealed it’s available to buy in the UK.
Priced at a steep £15 a bottle, the oldest of the Beckham children has created two flavours, Hot Habanero and Sweet Jalapeno, as well as a range of clothing merchandise.
He was joined at the launch event by his wife Nicola Peltz, 29, who sweetly held his hand as they made their way around the store, before enjoying a ride in a shopping trolley to promote the product.
Brooklyn’s famous family could barely contain their pride, with dad David, 49, planting a kiss on his son’s cheek, alongside mother Victoria, 50, and younger brother Romeo, 22.
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Brooklyn Beckham’s wife Nicola Peltz enjoyed a ride in a shopping trolley as the family celebrated the launch of his new £15 hot sauce on Tuesday
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The Beckham clan were out in full force as they headed to Wholefoods in London to celebrate the launch of Brooklyn’s new business
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Brooklyn’s famous family could barely contain their pride, with dad David, 49, planting a kiss on his son’s cheek
His grandmother Sandra and aunt Joanne were also in attendance at the exciting event, as well as Nicola’s brother Will Peltz, who is an actor.
Sandra, 75, looked delighted with her grandson’s newest venture as she picked up a bottle of the new hot sauce.
The star shared snaps from the launch with his 16.8 million Instagram followers and wrote in the caption: ‘Thank you all for coming to support me x love you all.
‘You can buy @cloud23 @wholefoodsuk @wholefoods market. I have put my heart into this and I’m so excited for you all to try.’
David was quick to jokingly comment: ‘Proud of you mate it’s soooooo good, hope nanny paid for hers @brooklynpeltzbeckham.’
Brooklyn put on a colourful display for the event, stepping out in a bright blue jumper, which he teamed with jeans and Doc Martens.
He celebrated the new product by donning a cream and blue hat from his merchandise range.
The entrepreneur looked lovingly at wife Nicola, who cut an effortlessly stylish figure in blue flared jeans and a black plunging leather jacket that flashed a peek of her toned midriff.
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The aspiring chef announced his latest cooking venture Cloud23 on Tuesday, and has now revealed it’s available to buy in the UK (pictured with wife Nicola Peltz)
The star shared snaps from the launch with his 16.8 million Instagram followers and wrote in the caption: ‘Thank you all for coming to support me x love you all’
David was quick to jokingly comment: ‘Proud of you mate it’s soooooo good, hope nanny paid for hers @brooklynpeltzbeckham’
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Priced at a steep £15 a bottle, the oldest of the Beckham children has created two flavours, Hot Habanero and Sweet Jalapeno, as well as a range of clothing merchandise (Brooklyn and Nicola pictured with Romeo and Nicola’s brother Will)
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His grandmother Sandra and aunt Joanne were also in attendance at the exciting event
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Nicola cut an effortlessly stylish figure in blue flared jeans and a black plunging leather jacket that flashed a peek of her toned midriff
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Priced at a steep £15 a bottle, the oldest of the Beckham children has created two flavours, Hot Habanero and Sweet Jalapeno, as well as a range of clothing merchandise
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Sandra, 75, looked delighted with her grandson’s newest venture as she picked up a bottle of the new hot sauce
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David opted for a denim jacket featuring a nude collar (pictured hugging Nicola)
She wore her brunette locks pulled back into a sleek ponytail and elevated her natural beauty with a glowing palette of makeup.
Nicola toted her essentials around in a small leather handbag and accessorised with gloves and dainty gold necklaces.
Meanwhile, Victoria showcased her signature style in a cosy blue jumper and jeans, as she beamed with pride next to her son.
David opted for a denim jacket featuring a nude collar as he made his way around the store with a basket.
Brooklyn’s plans for the Cloud 23 range of food and drinks were first revealed by MailOnline in January.
Beckham junior confirmed plans to launch a product ‘in the food space’ in an interview in June, saying it would launch in September in Whole Foods.
Brooklyn told InStyle magazine in June of the then-unconfirmed food: ‘It’s nice, because it’s so broad. You can use it in spicy margaritas, you can use it on chicken, you can use it on sushi.’
He added: ‘I can’t say what, exactly, it is, but it’s in the food space. It’s been a passion project of mine for the last two-and-a-half years, something I’ve literally put everything into. I’ve never worked so hard on anything in my life.’
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It’s been a very successful month for the Beckhams, with Victoria releasing her new perfume earlier this week
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The former Spice Girl commanded attention as she launched the perfume in style, with her sexiest promo yet
Victoria Beckham launches her new perfume 21:50 My Reverie
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Romeo also took to the Paris Fashion Week catwalk for the Balenciaga show on Monday as he cemented his foray into fashion
He put his own funds into the project, too. ‘I had to find a distributor… finding a CEO is very difficult, especially for a start-up. The first year was just me — I put a lot of money in to start it on my own — and then maybe under a year ago, I got investors.’
It’s been a very successful month for the Beckhams, with Victoria releasing her new perfume earlier this week and Romeo making his catwalk debut.
The former Spice Girl sent temperatures soaring once again by sharing racy behind-the-scenes footage of her fourth fragrance launch on Thursday.
She commanded attention as she launched the perfume in style with her sexiest promo yet.
In the raunchy clip, she went braless and without underwear as she flashed a peek of her cleavage and stripped down to a tiny bodysuit for the shoot.
The daring promo came hours after the Beckham clan joined their brood for dinner at swanky Michelin-starred restaurant Dorian in London’s Notting Hill on Wednesday to celebrate son Romeos’ catwalk debut amid his foray into fashion.
Taking to Instagram, the fashionista quipped: ‘INTRODUCING 21:50 RÊVERIE EAU DE PARFUM — LAUNCHING TODAY.
‘My newest fragrance, 21:50 Rêverie, is deep, seductive and incredibly personal. Dark, raw vanilla and tonka beans with tobacco leaves and cedarwood.
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Victoria and David cut a typically stylish figure as they joined their brood for dinner at swanky Michelin-starred restaurant Dorian in London’s Notting Hill on Wednesday
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The couple were joined by son Brooklyn Beckham , 25, and wife Nicola Peltz , 29, who appeared to be unusually camera-shy as she covered her face with her hands
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Also in attendance was middle son Romeo, 22, and younger sister Harper, 13, who both cut casual figures while leaving the local bistro
‘I created this scent in collaboration with master parfumier Jérôme Epinette to reawaken memories of a moment of personal renaissance and my dreamlike state. My reverie. xx Victoria.’
Stunning scenes saw Victoria lying down on a huge set featuring a sandy beach scene and mysterious moody sky.
The star posed in front of blinding lights and a number of huge film cameras in the retro-style video.
She let her long brunette locks flow over her shoulders and wore a sultry face of makeup, featuring a dramatic smoky eye.
Victoria spoke on the voiceover to explain the backstory between the perfume and told her followers: ‘I smelled 21:50 Rêverie and it took me back to this wonderful trip that myself and David went on to Java.
‘The reason that I chose the name Reverie – I felt that I was in a state of dreaming, seeing candles light up, the rice fields and how the ground, grass, and the Earth smelt.’
She added: ‘I love working with Steven Klein. I love how he photographs women. For me, he makes women look like superheroes.’
Her new fragrance called 21:50 Rêverie marks the fourth scent in her collection and is available to buy from today (October 3), costing £170 for 150ml or £245 for 100ml.