How brand Brooklyn Beckham has amassed £5 million in just one year as David and Victoria Beckham’s eldest son becomes one of the most sought-after young stars in the world
His parents have accrued a vast fortune capitalising on their celebrity – and it seems that Brooklyn Beckham is following fast in their footsteps.
The 23-year-old – the eldest son of Victoria and David, whose nickname is Goldenballs – has earned £5 million in the past year alone from brand endorsement deals.
He has become one of the most sought-after young stars globally, securing contracts with Tiffany & Co, Pepe Jeans and BMW.
Sources close to Brooklyn say he also makes money from his much-watched cooking videos.
Although the clips have been mercilessly ridiculed by social media followers – an attempt to make a Sunday roast was lambasted because the joint was still ‘raw’ after cooking – they have been watched by up to five million people.
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Brooklyn Beckham, who has earned £5 million in the past year alone from brand endorsement deals, in an advert for Silk Nextmilk
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SOUGHT-AFTER: Brookyln and wife Nicola Peltz promoting jewellery brand Tiffany & Co on Instagram
Brooklyn Beckham craftily slathers beef with two slabs of butter
However, Brooklyn still has some way to go if he wants to match his parents’ – and in-laws’ – fortunes.
The Beckhams have amassed around £370 million, while his wife Nicola Peltz’s family are worth £1.2 billion. Brooklyn’s latest job as an ‘influencer’ comes after attempts to become a footballer, photographer and model.
In the past 12 months he has also fronted campaigns on his Instagram account, which has a following of 15 million, with new Japanese sake brand, WESAKE, which he co-founded; Twinkly, a lighting brand; Wendy’s burger chain; and Silk Nextmilk, a plant-based milk.
One friend said: ‘Brooklyn is a magnet for brands and he is making a lot of money. It is unbelievable how much he is earning.’
Meanwhile, his 29-year-old actress wife has deals with Hugo Boss and Italian fashion label GCDS Wear.
SOUGHT-AFTER: Brookyln and wife Nicola Peltz promoting jewellery brand Tiffany & Co on Instagram. Left: The 23-year-old in an advert for Silk Nextmilk
